Made-to-order commerce for medical scrubs

FAHA sells medical scrubs, lab coats and caps across Iran, through its own shop and a franchise network of 13 branches. Much of what it sells is personalised: a name printed on the chest, a sleeve shortened, a garment cut to the wearer's own measurements — and a hospital may order a hundred sets at once. A stock WooCommerce install modelled none of that.

Replacing the store could not cost what it had already earned. The old site ranked on Google for its core keyword, so all 308 indexed URLs had to keep resolving on the same domain, and past orders and customers had to come across with order numbering continuing where WooCommerce left off.

The storefront on Next.js 16: 15 categories and 22 colour landing pages, product pages with per-size pricing and a colour × size stock grid, 24 size-guide tables, reviews with structured data, the migrated blog, guest checkout with phone-OTP sign-in, five couriers, Zarinpal payments and an order-tracking timeline.

The made-to-order layer: a name-print studio with a live preview — Persian or Latin fonts picked by the alphabet you type, four positions, three thread colours — plus tailoring adjustments and a made-to-measure option that takes body measurements instead of a size. Corporate orders get automatic 5–20% tiers from ten garments up and a quote request above 200.

The back-end on Medusa v2 with a custom FAHA module, a custom OTP auth provider and a custom Zarinpal payment provider — and FAHA's own Persian staff panel: orders and a printable production queue, inventory, size charts, print and tailoring prices, a CMS for articles and pages, and four staff roles.

The operations around it: Docker Compose with Postgres 16 and Redis 7 behind Caddy, a scripted check of every legacy URL before and after launch, and nightly database backups to ArvanCloud object storage with 30-day retention.